Launch A
Real-World Project To A
Real Audience

Theory To Real World Practice
A true portfolio piece & potential to generate income. Your choice of project to work on.

Course Overview
This comprehensive course will guide you through planning, building and launching a real world project with income generation potential which will also be a top-notch portfolio piece, a real world work experience and example.
You’ll conduct in-depth market research to identify real business opportunities and determine positioning to then inform your build of a great website technically, and aesthetically, from beginning-to-end, on an upgraded WordPress Business plan with advanced plugins and themes.
You will then launch your project to a real audience and start to collect data to improve the performance. At the intersection of infrastructure, keyword research, financial projection, codeless building, UX & sales, learn how to create an income-enabled asset for the digital economy and be proud of sharing your work.
It will also teach you to build one that is business strategic so, every step of the way will be guided by a monetization objective informed by keyword research to generate ad revenue from Google Adsense and product sales from email lists.
At the intersection of infrastructure, keyword research, financial projection, codeless building, UX & sales, learn how to create a money-making asset for the digital economy.
A Deep Dive
Knowledge that can only be learned while creating a real project about resource management, decisions with consequences and more.
What You Will Learn
INFRASTRUCTURE
Choosing a name, domain, hosting and CMS provider, &/or a social channel and setting it all up.
Tools: GoDaddy, Google Domains, Bluehost, WordPress, Squarespace, Shopify, Bubble, Social Accounts etc.
Get Set Up Like A Pro
MONETIZATION
SEO (keyword), market research for traffic and profitability.
Tools: Keyword Planner, Keysearch, RankIQ & more.
Know Before You Build
CODELESS BUILD
CMS (WordPress Or Shopify Business Plan with plugins, themes & integrations) &/or social account.
Tools: WordPress, Elementor, Stripe, Hubspot, Adsense, Analytics & more
Launch Industry-Caliber Product
CONVERSION
UX design, copywriting and content publishing that sells.
Tools: Figma, Social Accounts & more.
Real Marketing Real Results
Planning: Domain, Hosting &/OR Social Account Social Account
Planning: Choosing a CMS: WordPress, Squarespace, Shopify, Bubble &/OR Social Channels
Planning: SEO & Keyword / Market Research – Search &/OR Social
Planning: SEO & Keyword / Market Research – Financial Projections
Building: WordPress Business – Themes & Plugins &/OR Social Account
Building: WordPress Business – UX &/OR Social Account
Building: WordPress Business – UX &/OR Social Account
Building: WordPress Business – Copywriting &/OR Social Account
Building: Integrations – Form, Analytics &/OR Social Account
Monetization: Payment Integrations
Monetization: Ad Revenue via Google Adsense &/OR Partnerships
Monetization: Other Digital Products
4 weeks, 3 sessions per week
Instructor Partner
Your instructor will act like your co-founder, partner, personally helping problem solve and build —your project. After program is over, you’ll still have access to your instructor for questions.
Build Live Alongside A Cohort
Build realtime remotely w a cohort of peers who are working on their own projects & your instructor on a recurring weekly schedule.
Community Platform
You’ll join a forum/chat with other learners where you can exchange questions and ideas. Doesn’t expire after program.
Recorded Sessions
Deepen your learning by rewatching sessions or simply catch up on the ones you miss.
The Graduates
Where They Work



